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social selling

What is Social Selling?

What is Social Selling? The term “social selling” became well known in modern times and is becoming an increasingly famous buzzword. However, “social selling” can mean different things to different social groups. Its unifying characteristic is that it is a marketing strategy through an approach, such as the use of social media to interact directly with their prospective customers and eventually convert them into loyal ones. It results in attracting and retaining customers. The phrase is commonly linked to the use of social media such as Facebook, Twitter, Instagram and other platforms. It is a modern day resource for businesses to build […]